At Colville, heritage crafts are the driving force behind the innovation-led design. Our bright rainbow rug is a case in point: crafted by traditional Turkish weavers using organic wool, the rug is spun using a special weave technique that results in a super plush pile. This thick, luxuriant texture becomes a canvas for playful creativity - and when it comes to colour, we don't believe in holding back. Our aesthetic may be exuberant but the production methods are resolutely soft: the rug is dyed using vegetable colouring which is kinder to the environment.